From phones and watches to cars and TVs, Android continues to roll out new innovations to its popular mobile OS. New mapping features now not only can guide users to your site, businesses can also track the path the potential customer used to find your site.

Here are five recent innovations business owners can utilize:

• Many new APIs have been created for Google FIT which makes building fitness apps and devices easier. Device API sensors allow data to be viewed from connected apps and sources -- and this data can be collected and tracked with the Recording API. A user's fitness history can be also be tracked with the History API. Imagine the potential this app can have for a savvy business specializing in healthcare, fitness or weight management.
• Firebase Analytics, a free app measurement solution, provides insight on app usage and user engagement. Analytics integrate across Firebase features and provide unlimited reporting for up to 500 distinct events that can be defined using the Firebase SDK. Firebase Analytics reports will help you understand clearly how your users behave. Just consider what your marketing team can do with such important metrics! You'll be able to understand clearly how your users behave, which will enable you to make informed decisions regarding app marketing and performance optimizations.
• Google Maps can now be customized for your to incorporate base maps, 3D buildings, and indoor floor plans. Street view imagery and satellite imagery can also be incorporated, along with custom markers, information windows, and polylines. Guiding customers to your location has never been easier. Imagine the potential hotels, restaurants and meeting facilities now have to show users the floor plans of booking rooms or real estate companies now have to show a home's 3D location and interior layout.
• Google Place allows local data to be gathered, utilizing the same database used by Google Maps and Google+ Local. Places feature over 100 million businesses and points of interest that are updated frequently through owner-verified listings and user-moderated contributions. Simply add the built-in-place picker UI widget to your app, so that users can choose it from a set of nearby places they see displayed on their device. Google Place automatically fills in the name and/or address of a place as you type and quickly retrieves details such as the address, phone number and website link and more. Business now has the potential to get a lot of data quickly into the hands of potential customers,
• Android now allows users to read, write and synchronize their files, eliminating duplication of data. Employees in the field can get and send information so that your whole business team has quick access to updates and important data.

Need help with from an experienced and responsive team? AllianceTek can help you realize your vision. AllianceTek specializes in the design and plan of IT infrastructures and will present cost-effective solutions for business success.

Call us at 484-892-5713 or Contact Us today to know more about new Android innovations which help your business.